
About Us
Finding Inspiration in Every Turn of the Road
The Wisconsin Rod & Custom Association (WRCA) is a community of automotive enthusiasts brought together by a shared appreciation for classic, custom, and collectible vehicles. We’re passionate about the craftsmanship, creativity, and history behind these machines—whether they’re fully restored, heavily modified, or still a work in progress. WRCA is about more than just the cars; it’s about the people, the friendships, and the experiences we create along the way. From scenic cruises and road trips to shows and social gatherings, we celebrate the joy of the open road and the stories that come with it, across Wisconsin, the Midwest, and beyond.

Meet The Team

Kelly Long
Founder & President

Jeanne Long
Treasury/ Secretary

Chuck Bertelson
Website / Technical Advisor

Randy Van Hoof
Photographer

John Brown
Facebook Moderator

Gary Trudell
Facebook Moderator